Shafeeq Shajahan works at the Axiata Analytics Center, where he manages regional deployment and product development of a Chatbot solution, spearheading innovation in several of Axiata’s operating companies. A go-to-market strategist, Shafeeq has experience in both internal and external TMT consulting, having previously worked at EY London, in their Strategy practice. There, her rolled out global transformation projects for FTSE100 GTM organizations, heavily focusing on B2B customer segmentation and digital organization design